The COFE App

Connect the separate Agentic CRM to customer, order, loyalty and campaign context so it can build segments, shape journeys and activate the next action across commerce platforms.

Agentic CRM

The CRM is a separate integrated tool; the customer context and the surfaces it can activate remain shared.

Customer memory

Orders, preference, loyalty and response.

Owned activation

The next action returns through the brand.

The value is operational: fewer disconnected definitions, cleaner handoffs and one customer context across every surface.

Unified profiles

Bring identity, orders, loyalty, preferences and engagement into one customer view.

Live segments

Let audiences update as customer behavior and business context change.

Agent-assisted planning

Move from a business objective to an audience, message and journey structure.

Also included

Cross-channel journeys · Next-best action · Performance learning

The CRM remains a separate integrated product while profiles, journeys and response signals stay connected to commerce context.

The agentic CRM home: Zee's conversation panel answering a question about customers who used to order weekly and have gone quiet, with the segments, campaigns, journeys, intelligence and trust navigation down the left

These stages are sequential: context enters once, the shared rule is resolved and the result reaches the right surface.

  1. 01

    Understand

    The CRM receives commerce context

    Orders, preferences, loyalty state and engagement become usable customer memory.

  2. 02

    Decide

    The next action is shaped

    Agents help identify the audience, timing, channel and experience most relevant to the objective.

  3. 03

    Activate

    The journey reaches commerce surfaces

    Customer response returns to the shared context so the following action starts smarter.

Customer identity, business rules and operational outcomes remain connected from the phone to the back office.

iOS & Android

Push, in-app journeys and personalized states

Web ordering

Connected campaign and conversion journeys

Kiosk

Recognized customer and loyalty context

mPOS

Assisted service with customer memory

Backend

Profile, event and activation integrations

Admin panel

Segments, journeys, intelligence and trust

See Agentic CRM operating across the full system.

We will walk through the customer experience, operating controls and shared intelligence using your business context.